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Kringle Cream Brand Development, Collateral + Packaging

Project type

Logo Design + Brand Development, Collateral, Packaging Design

Role

Direction, Lead Design

Client

Nordic Distillers

Entrepreneurial powerhouse Margaret Ebeling, previously on the team of the now-closed Death Door Spirits, reached out to me for assistance in revitalizing her latest acquisition, Kringle Cream. With a target demographic of "women with cats who love disco," how could I say no? Together, we transformed Kringle Cream from mundane to marvelous, infusing it with a playful and vibrant spirit. We also added a touch of "Hygge," paying homage to the Midwest roots where Ebeling crafts this delightful cream liqueur.

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