Omni Tax Solutions

Omni Tax Solutions faced an identity challenge—their logo and brand projected a somber and imposing image, which didn't resonate well with customers navigating the complexities of taxes and finances. In response, we crafted a new brand identity that exuded approachability and tranquility. The inclusion of zen rocks in the logomark symbolizes balance and guidance, while the color palette blends conservative hues with soothing tones, creating a harmonious and reassuring visual experience.